
Shifted Marketing brings brand and performance together—connecting what people feel about a brand with what moves them to act.
We are an international team with over 25 years of collective experience building brands and launching campaigns for international and regional accounts, including P&G, Nestlé, Taikoo, Honda, Audi, Unilever, BAT, Celcom and Maxis.
With a presence in Guangzhou and Hong Kong, China, and Malaysia, we combine international perspective with local audience understanding. We connect brand strategy, creative communication and performance so each effort strengthens the others—building lasting brand value while driving measurable business progress.

A meaningful shift starts with understanding people: what they need, what matters to them and what moves them to act.
We look across the whole customer journey to understand how people encounter, experience and choose a brand. That perspective helps us create ideas people relate to and connect the relevant channels so each effort strengthens the others.
Brand and performance work together: building meaning, inspiring action and learning from the response to keep improving.
SHIFT.FILL.CONNECT
From what your brand stands for to how people discover, experience, buy and return—we connect brand and performance across the touchpoints that matter.
Define what makes you matter.
Turn your brand into ideas people connect with.
Bring the brand into people’s lives.
Turn interest into measurable action.
Give people a reason to return.
Building a brand, launching a campaign, or finding
what’s holding growth back? Let’s talk about
what your business needs.